Audience building

If there is one piece of advice I wish I could give every single author early in their career, it is this: stop relying solely on social media to sell your books.  Social media is a fantastic way to connect with readers, but the harsh reality is that you are building your business on rented land. Algorithms change overnight, accounts get restricted, and your posts often reach only a tiny fraction of the followers you worked so hard to gain. Over the course of my career, I’ve